Lazada Conference Insights - Change of the Game Rules
My insights for Lazada Seller Conference is: The Game Rules had changed. Change is the only constant in life. Sense the change, embrace it, and maximize the opportunity it presented. In the game of eCommerce, the marketplace like Lazada is a major stakeholder, affecting all other stakeholders. Thus we need to analyse the change and the impact it will bring to our business. Previously the equation for the marketplace is: Sales X Commission = Revenue So, in this equation, SELLE